Why caravan holiday parks must prioritise revenue management technology

Article by IDeaS Caravan holiday parks have traditionally prioritised investing in renovations or enhancements to the physical guest experience. However, in today’s increasingly data-driven, fast-moving tourism environment, investing in revenue management technology has emerged as a critical need. By using automation power to implement core pricing strategies, deliver accurate forecasts, and optimise inventory and staffing, […]

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Parks Profile: BIG4 Apollo Bay Pisces Holiday Park

Set against the backdrop of Victoria’s Great Ocean Road, BIG4 Apollo Bay Pisces Holiday Park combines coastal appeal with forward-thinking operations. Marketing Manager Fiona Davidson shares insights into how the park is meeting evolving guest expectations, embracing sustainability initiatives and navigating rising operational costs. Can you start by telling us a little bit about your […]

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Australian caravan holiday parks just set this record …

Demand for caravan holiday park accommodation has hit record highs, aided by a strong response to Caravan Industry Association of Australia’s Road to a Million campaign.  New data from the association shows park occupancy reached all-time December highs across every accommodation category in 2025. The December quarter also set new benchmarks for cabin, powered and unpowered site […]

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National marketing campaign a huge hit with RV owners

Australia’s largest camping promotion continues to deliver outstanding results, with more than 43,000 travellers taking part in the Road to a Million campaign within its first two months. A key strategic objective of the campaign has been to encourage RV owners to recognise the ongoing value of vehicle ownership, not only through a major prize […]

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Parks Profile: Stephen Edwards, Echo Holiday Parks

Stephen Edwards leads the Edwards Group, the family-owned business behind Echo Holiday Parks, one of South Australia’s fastest-growing caravan holiday park networks. With a deep commitment to regional communities, innovation and sustainability, Stephen shares insights into what drives the business, how it’s adapting to industry challenges and what makes Echo Holiday Parks a popular year-round […]

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Parks Profile: Brisbane Holiday Village

We speak to Geoff Illich, Manager of Brisbane Holiday Village – a long-established, family-owned caravan holiday park in Queensland’s capital. Geoff shares insights into the park’s evolution over the past 30 years, the challenges and innovations shaping the industry today, and how his team continues to deliver outstanding guest experiences while embracing sustainability and technology. […]

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Managing risks in your park: Insights from CRP Vic Conference 

Article by Mark Shipton – Accreditation Programs Manager  In late August, I had the privilege of joining a panel discussion at the Caravan & Residential Parks Victoria Conference in Geelong. Under the theme “Managing Risks in Your Park,” I was joined on the panel by two highly respected industry colleagues, Julie Pernecker from All Parks […]

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Unlocking economic growth: Our call for regulatory reform

Australia’s caravan and camping industry plays a vital role in supporting domestic manufacturing, tourism, and regional development. However, regulatory fragmentation and market inefficiencies are limiting the sector’s ability to reach its full economic potential. To address these challenges, Caravan Industry Association of Australia recently made a submission to the Federal Government’s Productivity Commission. The submission […]

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BIG4 Adventure Whitsunday Resort achieves Hall of Fame status at Australian Tourism Awards 

Caravan Industry Association of Australia congratulates BIG4 Adventure Whitsunday Resort on winning Gold in the Caravan and Holiday Parks category at the 2024 Qantas Australian Tourism Awards.  The Queensland business was presented with the award at a gala event in Adelaide last Friday (21 March).  It was the third consecutive year BIG4 Adventure Whitsunday Resort […]

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Everything you need to know about the ERC partnership

Consumer demand for environmentally friendly products is continuing to increase, Governments from both sides of the aisle have committed to net-zero emissions targets, and investors are seeking brands with an eco-conscious reputation. For the caravan industry that means in order to remain equitable and compliant, we must work toward a net-zero target.

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