Meet some of the Strong Women Driving Change within our Industry
The industry is made up of so many talented and dedicated females who drive thought leadership and innovation across active roles within industry boards and associations and as strong leaders within their respective organisations. On International Women’s Day, Caravan Industry Association of Australia profiles seven exceptional females in our industry and shares their diverse backgrounds, experiences, thoughts and wisdom around the opportunities available within the Australian caravanning and camping industry.
How to Use ChatGPT
One of the truths of the auto industry is that people buy stories, and they pay extra for good stories. Selling vehicles is all about crafting engaging stories, but all too often, the story is what dealers neglect the most. One of the biggest pain points in a dealership is writing the descriptions for the vehicles they sell, and the greater the dealership’s volume, the bigger a pain point this becomes.
Road 2 a Million proves a huge success, with its message resonating with Australians.
Over 75,000 holidays amassing over 367,000 nights were recorded across the 1300 participating caravan holiday parks in the Road to a Million campaign this year—a cause for celebration for an industry that provides $27 billion to the Australian economy.
Caravan Parks are gearing up for the Easter Holidays
The Easter Holidays are one of the busiest times for caravan and holiday parks. The long weekend – plus the week of school holidays – is the perfect size for people to hitch up the caravan—long enough to get out of the house but too short for a trip overseas.
How becoming sustainable saved one resort owner thousands
Fiona Lidgett has been the owner of Townsville Eco Resort since 2014. In that time, she continued to make the park more sustainable for environmental and financial reasons.
Licensing not the answer for caravan safety
Calls for an additional towing licence requirement for caravanning continue to draw media attention. Some would argue that on face value the idea has merit. What is frustrating, however, is that while caravanning has been the front coverage for the calls based on publicly released accident data, which conveniently does not refer to caravan accidents yet implies it in the reporting, such an introduction would have wide-ranging impacts on all low ATM trailer towing – from your recreation box trailer through to boats and others, with no evidence on how licencing will solve the supposed problem at hand. It smacks of overkill, where other policy drivers, such as education incentives and subsidies, would be far more effective.
Government and Industry Leaders Celebrate Launch of BIG4 Launceston’s Latest Cabins
Big4 Launceston Holiday Park recently marked a significant milestone for the Australian caravan and holiday park sector with the grand unveiling of their latest collection of cabins. This momentous occasion not only demonstrates the park’s dedication to innovation but also highlights the thriving potential of the caravan and holiday industry in Australia. The ceremony was […]
How Discovery Parks – Cradle Mountain matured its offerings
Discovery Parks – Cradle Mountain, through consistent improvements from park owners, has been able to mature its offerings. It is now an iconic park and a must see for travellers making their way through Tasmania.
Holidayers are more inclined to recline
Holidayers in Tasmania are more willing to spend time seeking rest and relaxation than other activities. A study conducted by BIG4 Holiday Parks says 84 per cent of Tasmanians hit the snooze button while on break compared to 74 per cent of Aussies overall, and 89 per cent say they prefer quiet time over socialising.