A significant increase in support for the activities of the national body for caravanning and camping underpins a new agreement signed between Discovery Holiday Parks Pty Ltd and Caravan Industry Association of Australia. The caravan holiday park industry generates over $1.8 billion dollars in revenue with caravanning consumers spending a massive $8.6 billion annually much […]
Two new exciting demand driven promotions for the industry are a core element of an extended three-year partnership signed between Dometic Australia Pty Ltd and Caravan Industry Association of Australia. Celebrating the quintessential nature of caravanning and its importance to the psyche of Australians, Australia Day will see a major promotion conducted through accredited caravan […]
The recent Tourism Research Australia data for the year ending June 2017 has reflected a slight downturn in the numbers of people caravan and camping in the domestic market. These figures reflect some of the challenges that our industry has had to deal with such as Cyclone Debbie in QLD and a general economic downturn […]
It’s always exciting when we get a mention in mainstream media and like any organisation keen to promote on behalf of the industry these mentions were not an accident but the result of the hard work that the Caravan Industry Association of Australia has undertaken to ensure that the industry is at the forefront of […]
Nominations are now open for those individuals wishing to inspire innovation and represent the youth in industry discussion as a member of the Future Leaders Committee. There are a total of three positions up for nomination. The future of the caravan industry depends on the strong leadership of the youth. Together, we need to ensure […]
National TV promotion of camping lifestyle hugely popular with millions of viewers Channel 7’s Sunrise Camping Road Trip in South Australia was broadcast nationally each morning last week from caravan holiday parks and was hugely popular with Sunrise viewers and hosts alike. The timing of this national marketing activity was key leading into the September […]
2018 CONVOY TO CONFERENCE SYDNEY TO GOLD COAST 9-15th MAY 2018 The idea of Convoy to Conference was born when a few keen caravan industry members were discussing ways in which they could further foster the mateship and camaraderie that makes the caravan and camping industry so great. Further discussions saw the event evolve into […]
Caravan and Camping Industry new employee first impressions: Two perspectives. We often hear about successful leaders in our industry who have lived and breathed caravan and camping since they were children, growing up with parents who work in caravan parks or manufacturing, inheriting the passion for the industry from their hard-working family. The never-ending discussion […]
Top five reasons to be involved in a live TV production Geoff Illich from Brisbane Holiday Village talks about the five biggest benefits of getting involved in live TV production initiatives based on his experience in June 2017. 1 Diverse audience and exposure to new markets Having two half hour live production show on-site aired on […]
CIA Victoria Emerging Leaders program Having recently completed CIA Victoria Emerging Leaders program, Research and Development Manager Jared Pearson from Elite Caravans explains the highlights from the course “I found this course to be very helpful, giving me the insight I need to set goals and work towards completing them. It gave me some useful […]
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