Caravan Industry Association of Australia are taking the whole Studio 10 team caravanning and camping. David (Robbo) Robinson, Sarah Harris, Joe Hildebrand, Denise Drysdale, Jess Rowe and a host of special guests will be sharing the wonderful qualities of caravan park environments with their national audience, timed around the school holidays. Tune in between 8:30 […]
Caravan Industry Association of Australia has signed a multi-year partnership with Outdoria in a move to further embrace technology for industry and connect with customers online. As Caravan Industry Association of Australia’s official online partner, Outdoria brings a tech solution specifically designed for the caravanning and camping industry, including a newly launched online booking channel […]
The market segment of LGBTI travellers are considered one of the highest yielding niche segments in tourism with regards to spend per night. The gay leisure travel market in Australia represents approximately $965 million a year. This demographic has been identified as an area of opportunity for caravanning and camping given the segment generally has […]
Australia’s number one morning show, Sunrise, took to the road last week to promote the world-first Let’s Go Caravan and Camping Monopoly board. Throughout the week, Sam Mac and Mr Monopoly enjoyed a road trip around some of the featured properties on the board in a Jayco motorhome. The local communities came out in force […]
It was great to see Caravan Industry Association of Australia Chairman, Mark Lindsay, live on national TV this morning to talk about the best way for families to enjoy a summer holiday. The Today show selected a few iconic caravan holiday parks as great examples of what the lifestyle offers and Mark spoke to the great […]
Caravan Industry Association of Australia recently launched a Happy Camper video series on the Let’s Go Caravan and Camping website. This project aims to leverage the power of peer-to-peer marketing and follows the well-known mantra in marketing circles that “content is king!”. The video series also uses the “human interest” angle of storytelling and highlights the benefits of […]
We have our winners! Winners Lynelle and Nev Remington purchased a RVMAP accredited Goldstream Caravan from Kratzmann Caravans, allowing them to enter and win our ‘Win a Triton’ RVMAP promotion. The promotion successfully allowed us to promote RVMAP manufacturers to consumers and educate them about the RVMAP program. The promotion also assisted dealers with point-of-difference […]
The opportunity exists to share stories and images from your business to promote the Australian caravanning and camping industry – while positioning your brand as an industry leader at the same time. Caravan Industry Association of Australia has access to various media channels that are used to share key messages that support the industry as a whole. Our consumer […]
The Caravan Industry Association of Australia promotional video was launched at the 2016 National Conference and is now available for your use on our YouTube channel. The video is a resource for all industry to use, providing a valuable resource for local and state lobbying. It is also fantastic for commercial use to demonstrate the size […]
Caravan Industry Association of Australia and Monopoly have joined forces to develop Australia’s first ever caravanning and camping themed Monopoly board game – possibly even a world first. Monopoly is the world’s biggest selling board game of all time, played by 1 billion people in over 111 countries around the globe so this is a […]
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